The long-awaited Compensation Study update was unveiled. A 10-part mini webinar series on soft skills for digital analysts was developed and shared with our community
My annual “State of the Association” address to you as a member of DAA is what I hope I am to you – honest, transparent, and encouraging. First of all – THANK YOU for your membership and participation in DAA. As a collective group we can do so much more together to fulfill our...
2 Comments - @Marilee Yorchak Thanks for this update. We the members appreciate what you and the board do for this organization
Q: How are you going to communicate the updates to the DAA Self-Assessment ?
It’s been a busy and fruitful year for DAA – with a growing membership and new benefits to help you and your team learn, grow, and lead in our burgeoning field. THANK YOU for your membership and participation in DAA. We do so much more together to fulfill our mission of advancing the use...
A 15 year anniversary is a very significant milestone for any organization. For DAA you could make the case that this anniversary is even a little bit more important than for others. Why? I believe we're the only community entity that's existed for 15 years in the digital analytics industry....
We have a lot of work ahead of us planning this event... in fact we’re just nailing down the location and dates, but you can expect to hear more about this exciting event as things take shape! So that's my update for this month. As always I welcome your thoughts, comments, suggestions, critiques, etc.!
I’m going to try to keep these updates limited to a few highlights, so we’ll call that a wrap for now
The Digital Analytics Association (DAA) is officially kicking off a new initiative that we are calling the Digital Analytics Cookbook! The following provides some background information on this new initiative and how you can participate. Nutshell Overview What recipes are: Step...
In the wake of the recent protests against racism, fellow DAA board member @Mary Owusu and I hosted a Town Hall for members of the analytics community in late June to discuss ways racism is present in their lives. We also wanted to have an open discussion about ways members of the analytics...
I really can’t believe it has been 15 years since the founding of DAA. From its conception at the eMetrics Summit in 2004, (now called the Marketing Analytics Summit), we have created a vibrant analytics organization of more than 5,000 professionals. I’m honored to have been a part of the...
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