Blogs

I am Hot Over Being Frosty

By Jeff Burkhardt posted 18 days ago
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For nearly the past three years in Philly, it has almost never snowed. I like it when it snows. Watching ...
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Recall the Brownies

By Vineeta Kommineni posted 24 days ago
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Eric Weber made an impassioned post on LinkedIn yesterday: "Something that drives me crazy about statistics: ...
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Gold Standards for Gender Equality in Tech

By Mai Alowaish posted 28 days ago
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So many of us have been busy recently getting our organizations (or our clients) certified for GDPR, ...
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Resolving to Resolve

By Jeff Burkhardt posted 01-18-2021
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If you are like me, you are one of the 80% of Americans who fail to live up to their New Year’s resolutions. ...
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2021 State of the Association Address

By Marilee Yorchak posted 01-05-2021
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It’s quite the understatement that 2020 was a challenging and different year for everyone.   It’s my ...
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Art of Data Recon

By Vineeta Kommineni posted 12-20-2020
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I see a number of articles on how to master data querying and manipulation, but little by way of developing ...
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Goodbye 2020

By Jeff Burkhardt posted 12-18-2020
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Well folks, we made it. December 2020. And the holiday season is here. You feeling jolly? Are you ho-ho-hoping ...
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5 Retail Remarketing Audiences for your Holiday Campaigns

By Barbara Kalicki posted 12-16-2020
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Holiday campaigns are top-of-mind for most marketers this time of year, and tying results to business ...
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Give to Get

By Jeff Burkhardt posted 11-17-2020
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The holiday season is fast approaching and unlike any holiday season in memory, we are adjusting to maintain ...
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In Case You Haven’t Noticed, Your Analytics Implementation Has Grown Beyond Analytics

By Jim Bradley posted 11-09-2020
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Abstract: As our industry has grown, the analytics implementation for most organizations has expanded ...
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Being Black In America And In Data: An Update On DAA’s Anti-Racism Initiatives

By Mary Owusu posted 11-09-2020
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I didn’t know I was black… ...until I was 11 years old. It was a dark, humid day in August 1992 when ...
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Help Wanted

By Jeff Burkhardt posted 10-19-2020
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I am always keeping my eyes open for Business Development and Sales professionals for first PRO , ...
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It’s Been a Long Time

By Jeff Burkhardt posted 09-15-2020
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The COVID-19 Pandemic, as of this writing, has now entered its 27th week. By the time you may read this ...
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California Attorney General has released final regulations for the CCPA

By Cory Underwood posted 08-25-2020
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Despite being signed into law on June 28th, 2018, and being placed into effect on January 1st 2020, businesses ...
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10 “Soft” Skills Every Digital Analyst Should Master

By Adrienne Segundo posted 08-19-2020
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Soft skills in a technical field…they’re a core requirement. Despite digital analytics still being ...
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Why Working with Staffing Companies Is Smart Business During a Pandemic

By Jeff Burkhardt posted 08-18-2020
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If history is the teacher it has been deemed to be, we have learned that economies, during stressed and ...
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The Healing Power of Determined Hope: Actions the DAA is Taking to Eradicate Racism

By David McBride posted 08-07-2020
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In the wake of the recent protests against racism, fellow DAA board member @Mary Owusu and I hosted ...
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My 2020 Top Consultant of the Year Nomination

By Garrett Mark Scott posted 08-05-2020
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Weekly Client Performance Report Featured Project for Top Consultant of the Year An automated ...
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Onward and Upward with the Digital Analytics Association

By June Dershewitz posted 07-23-2020
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I’m here to share that I’ve recently become the President of the Board of the Digital Analytics Association ...
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