Blogs

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In the wake of the recent protests against racism, fellow DAA board member @Mary Owusu and I hosted ...
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Weekly Client Performance Report Featured Project for Top Consultant of the Year An automated ...
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I’m here to share that I’ve recently become the President of the Board of the Digital Analytics Association ...
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When I got into my late 30s, and I realized the Philadelphia Phillies probably weren’t going to call ...
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As I read an article in TED website about the 5 mentors you need in your life , I thought of all the ...
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You should nominate yourself for a Quantie. I’m serious. You should. Right now. You can do it right ...
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Good afternoon and greetings from London, I have attended yesterday the amazing virtual MeasureCamp ...
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Resiliency Redefined

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I told myself, when I started to write this blog, that I would not stoop to a series of references involving ...
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No Layoffs Pledge

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Only a few years out of college, I was a software engineer working for one of the largest software companies ...
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Being a Product Manager, I have to interact with both business users and analytics professionals across ...
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Fear. Anxiety. Insecurity. Loneliness. Concern. Stress. Wow. These words—these feelings—put me in a ...
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As part of Adobe Summit earlier this year, Eric Matisoff and I shared some of our findings during ...
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DAA’s Job Descriptions , tied to the DAA Competency Framework, continues to be a resource that our ...
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In these uncertain times, InfoTrust is here to assist your small business!   Together we’ll navigate ...
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It’s certainly been a challenging time for our industry and our members.   Please know that we care ...
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When digital analytics (née web analytics) first emerged, one of the great promises of the analog-to-digital ...
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Recognition for your outstanding work as a digital analyst, team or company is Recognition for your ...
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In less than a decade the analytics industry has radically changed. Up until 2012, the DAA was actually ...
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DAA members repeatedly tell us that one of the most actionable member benefits is the Digital Analytics ...
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