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Originating Author: Divya S, Arun Kumar P, Nabler Introduction: You are in a war and you need weapons to proceed further. God has then appeared and gifted you a set of ready-to-use weapons. He also gifted you weapon ingredients so that you ...
Introduction : How can we discover if a user is visualizing our website using a desktop or a laptop device ? At present Google Analytics draws a distinction among mobile devices, tablet and desktop. The latter cluster is not split further into the different ...
Introduction : Last week my fridge broke. And what's with the recipe? Everything arises from the specs when looking for the new appliance, such as "No frost", "Reversible doors", etc. While browsing the main technology and electronic e-commerce ...
Introduction: Learning from a failed A/B test is like solving a murder mystery. You need to treat everything as an evidence and preserve your findings to crack it. Wear that Sherlock's hat. A lot of time, effort and money goes into analyzing web ...
One of DAA’s most successful initiatives in the past 18 months has been the ongoing ...
I wrote an article on LinkedIn and thought to publish here as well. Here is the link, ...