What happens to brands when personal AI agents seek the best deals on behalf of their consumer owners? Into a cocktail shaker, mix today's focus on privacy, advances in machine learning and voice response systems, and consumers' overwhelming desire for convenience. Shake vigorously. The result...
HiPPO's Image Source: Disney Wiki HiPPO, chef, captain, or whatever cool name your team uses to address you, you are sitting at the top and leading the ship. Where should you take it in the next 12 months? I may not be able to answer that question precisely for you but in this post I...
Last Thursday, August 24th, the DAA ATL Chapter had another successful quarterly event at Uncle Julio’s. Complete with good food (thanks to the sponsorship of Keystone Solutions ) and good company, about 35 members came together for a presentation by none other than Jim Sterne, co-founder...
Thank you again for reading the 6 part series of the blog posts on Machine Learning as well as the very productive discussions in the past couple of months. My intention was to instill a sense of confidence in the Digital Analytics community that non-technical users of data can also...