Blogs

Help Wanted

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I am always keeping my eyes open for Business Development and Sales professionals for first PRO , but I recently escalated my plans to add to our growing IT Staffing and Recruiting practice, in preparation for 2021. You would think that finding talent ...
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The COVID-19 Pandemic, as of this writing, has now entered its 27th week. By the time you may read this blog, we will be well into week 28. That is more than six months. Over 180 days. More than 4,300 hours. Some 259,000+ minutes. You get the idea. Regardless ...
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Despite being signed into law on June 28th, 2018, and being placed into effect on January 1st 2020, businesses around the world have been wondering what exactly they will have to do to be in compliance with the California Consumer Privacy Act. After ...
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Soft skills in a technical field…they’re a core requirement. Despite digital analytics still being considered a relatively new field, it’s one that is growing rapidly – both in scope of work and industry size. Every sector is hiring analytics professionals ...
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If history is the teacher it has been deemed to be, we have learned that economies, during stressed and recessed times, force us to look for creative answers to solve pressing business-related dilemmas. Despite a current 10.2% unemployment rate, and more ...
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In the wake of the recent protests against racism, fellow DAA board member @Mary Owusu and I hosted a Town Hall for members of the analytics community in late June to discuss ways racism is present in their lives. We also wanted to have an open discussion ...
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Weekly Client Performance Report Featured Project for Top Consultant of the Year An automated weekly email report providing client to client comparative data so we know which clients need the most help. This aids our key business requirement ...
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I’m here to share that I’ve recently become the President of the Board of the Digital Analytics Association (DAA). Beyond my day job, volunteer work is something I’ve always enjoyed. It’s gratifying to build connections with people around a shared mission, ...
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When I got into my late 30's, and I realized the Philadelphia Phillies probably weren’t going to call me to play second base for them anytime soon, I gave up playing men’s league baseball for a full-time seat behind home plate. At age 38, I became an ...
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As I read an article in TED website about the 5 mentors you need in your life , I thought of all the analytics mentors in the past 5 years of my career and how each one represented one of those mentor types, and many of those great mentors are here ...
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You should nominate yourself for a Quantie. I’m serious. You should. Right now. You can do it right here . You have until July 12th to do it. In fact, you only have to start the nomination and push the submit button by the 12th. The DAA will then contact ...
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Good afternoon and greetings from London, I have attended yesterday the amazing virtual MeasureCamp Cincinatti. Congrats to everybody involved, the organisers, the sponsors, the speakers and the other attendees. I am not an expert in tax or legal matters, ...
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Resiliency Redefined

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I told myself, when I started to write this blog, that I would not stoop to a series of references involving the ‘P’ word – meaning Pandemic, while writing. After all, we have been overloaded with negative story after negative story, and one deflating ...
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No Layoffs Pledge

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Only a few years out of college, I was a software engineer working for one of the largest software companies in the world, Attachmate. Our Cincinnati office had 250 people; this used to be an independent company that was acquired by Seattle-headquartered ...
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Being a Product Manager, I have to interact with both business users and analytics professionals across different business functions every week. Recently, I had a meeting with a Head of Supply Chain Operations at a large CPG brand. During our conversation, ...
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Fear. Anxiety. Insecurity. Loneliness. Concern. Stress. Wow. These words—these feelings—put me in a cold sweat. Under normal circumstances, we, as human beings, experience most of these things on a daily basis (at varying degrees, of course). Those ...
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As part of Adobe Summit earlier this year, Eric Matisoff and I shared some of our findings during Analytics Tribe of Mentors: Achieving Rockstar Status .  Inspired by Tribe of Mentors by Tim Ferriss, we set out to collect practical advice ...
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DAA’s Job Descriptions , tied to the DAA Competency Framework, continues to be a resource that our members tell us is valuable to them and their organizations and teams.   This downloadable report is based on real data from members and digital ...
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In these uncertain times, InfoTrust is here to assist your small business!   Together we’ll navigate these rough seas until we all come out of the storm and continue to succeed.  Check out our curated resources below: Strategic ...
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