Originating Author: Vivek S V, Nabler Introduction: We have reached the age, where an organisation's data is its foundation. As data grows in volumes, managing data efficiently becomes a primary business obligation. In the past decade, or before that, data governance was just a good...
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Originating Author: Prabhat Kushwaha, Arun Kumar P & Jayanth Kanala, Nabler Introduction: Have you ever wondered if there is an effective way to measure how users are interacting on a web page ? How visitors are engaging by clicking on various navigation items, CTA buttons,...
Many enterprise-sized businesses use legacy systems, such as Microsoft Excel, to collect, cleanse, store, and analyze data from separate sources, such as their CRM, Google Analytics, and call centers. Maintaining the legacy processes by which they collect data from these siloed sources takes up...
Originating Author: Sushant Ajmani Introduction: Data Governance - An Important aspect of your Digital Analytics Infrastructure Framework Analysis Overview: Lately, there has been lot of discussions going around in our digital analytics ecosystem about the Digital...