Originating Author: Hazel Jaramillo Introduction: Net Promoter Score (NPS) is generally considered the most reliable measurement of customer satisfaction. Analysis Overview: Monitoring this measurement and drilling down on responses to a follow-up open-ended question can provide a...
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Originating Author: Nancy Koons Introduction: Site Search contains a wealth of information around what people are looking for on your website. In addition to looking at your Top Terms, you can potentially find questions or issues buried in the “long tail” of search terms....