Introduction: Site Search contains a wealth of information around what people are looking for on your website. In addition to looking at your Top Terms, you can potentially find questions or issues buried in the “long tail” of search terms. This post shares how!
Analysis Overview: Discover unknown pain points and information your visitors are searching for on your site.
Analysis Benefits:
- Improve Site Experience by uncovering site issues buried in the long tail of your site search report
- Improve overall Customer Experience by finding business issues impacting your customers.
DAA Members, go here to view full recipe.
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Nancy Koons
Independent Web Analytics Consultant
Analytics Demystified (Corporate Account)
Broomfield CO
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