Over a year ago, Google offered a new way to export GA data into BigQuery, that is streaming data in a near real-time fashion instead of the batch updates 3 times a day. We thought of many scenarios where this can be helpful. We learned a lot through these discussions and implementations throughout last year.Analysis Overview:
Here are the most common use cases:
All of these scenarios have a great impact on the user experience and ultimately on the business.
We'll focus on the second scenario above: creating an hour-by-hour live dashboard. We will also try to touch on the other use cases whenever possible.
Dashboard showing number of session and pageviews from real-time feed compared to previous week.DAA members, go here to view full recipe.