Introduction: For most of the websites, organic channel plays a pivotal role both interms of volume and optimization effort. For this reason, we need to make sure that the analysis on the channel is holistic. It is not enough that we look at only GA data for SEO. A lot of information on this effort is available in search console that is mostly unused. This recipe will you understand how to use a combination of these tools to arrive at insights and recommendations that will impact the organic traffic.
Analysis Overview: This article helps in understanding Google Search Console (GSC) reports in GA and how to use those reports to optimize Organic traffic.