Did you know that as a DAA member, you have instant and easy access to videos from our chapter Symposia series? And that they are free for all our valued members?
The DAA hosts Symposia all over the U.S. Two of our more recent Symposia this year were in Los Angeles and New York City. Six are planned for the Fall of 2016.
One of the more popular speakers at the New York City Symposium was Caroline Day of IBM, who shared a case study via The IBM Center for Applied Insights. A team at IBM tested a range of different ways to share data and analytical insight. They created different asset types and graphical representations and explored different channels for sharing the insight and engaging target audiences. In the video, Caroline discusses some of the ideas that worked and a few of the ones that didn’t. You can view the video here:
https://www.pathlms.com/daa/events/580/video_presentations/29414
In Los Angeles, Eric Feinberg of ForeSee presented: You’re Doing it Wrong: Where Customer Expectations & Retailer Execution Diverge. In this video Eric discusses a comprehensive 11-year longitudinal customer experience study of 20,000+ consumers that depicts the changing retail landscape. View the video here:
https://www.pathlms.com/daa/events/415/video_presentations/26667
Our mission at the DAA is to make analytics professionals more effective and valuable through professional development and community. Taking advantage of these cutting-edge and informative videos does just that for you. Make the most of your membership by utilizing this important and informative resource!