Carey Wilkins is a veteran digital marketer, bringing over 16 years of digital marketing and digital analytics experience to enterprise organizations in financial services, personal communications, retail, software development, entertainment, telecommunications, consumer packaged goods and non-profit industries.
Carey is a Partner and President of Evolytics, one of the leading digital analytics consultancies in the United States. Evolytics focuses on digital measurement and marketing optimization for business evolution and brand growth. Having spent her career on the agency and consulting side of the business, Carey has become an expert consultant providing strategic guidance for building innovative, actionable and profitable digital measurement teams and programs as well as providing game-changing digital measurement techniques that drive business results.
Carey is an active member of the Digital Analytics Association. She graduated from the University of Kansas with a Bachelor of Science degree in Journalism/Advertising and received her MBA from the University of Missouri.