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2015 IBM Recap Report

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Looking back to see what’s ahead Why was there so much hype around the Apple Watch over the holidays?...
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It’s that time of year again! SuperBowl 50 is upon us, and this year the Bay Area is alive with...
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Today, the Digital Analytics Association (DAA) is officially kicking off a new initiative that we...
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You're in marketing, right? You understand branding, positioning, awareness and affinity right? Well,...
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We bet you’re thinking the same thing we are…. Where did 2015 go??? On top of wrapping up all...
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Back in 2010, I wrote about a way to see how much money website visitors were adding to the shopping...
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Hello World!

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Nice to e-meet you. I am a Marketing Professional living in Montreal, I am proud to lead a highly...
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Farid Alhadi ...
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Elena Surcheva is a model DAA member - one might even say a super model - due to the value she has...
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When using Adobe Analytics, one of the things that has been a bit annoying historically is that when...
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How Many Hits in my Google Analytics Account? Hit volume is now available within in the Google...
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At E-Nor, we recently had one of our largest clients change their entire name and domain after a...
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How to Keep Your Search Rankings and Stay Out of Prison - Megan Pritts, for LunaMetrics We...
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What you’ll get from this post: An overview of the major considerations and challenges associated...
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Yesterday was the 2nd Republican Debate of 2016. Even though it lasted 3 hours, time flies when...
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ERIC FETTMAN August 31st, 2015 ...
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This article assumes a working knowledge of Google Tag Manager tags, triggers, variables, and data...
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Every organization wants to set expectations for progress, especially if they revitalize their analytics...
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Putting the "Universal" in Analytics: Best Practices - by Jonathan Weber for LunaMetrics Google...
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In 2015, more than 60 percent of people in the United States use a smartphone, up from 35 percent...
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