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A commitment to provide exceptional educational value on topics of great interest to digital analysts is the driving force behind much of the DAA New York City Chapter's success. Orchestrated by chapter leaders  David Millrod, Sangah Bae, and Randal Ries  and bolstered by dependable volunteers, DAA ...
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Introduction The internet of things (IoT), where devices talk to each other through a network, looks set to expand rapidly in many areas from hospitals to scientific research, into smart cities and into people’s homes. One outcome of this technology, and probably the one that is most attractive ...
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MeasureCamp SF on July 22, 2017 was the second analytics unconference that I have been to and I have to confess, I’m hooked! It’s exhilarating to show up and not know what the day is going to be like. That’s because neither the topics nor the speakers are predetermined, so you really never know what ...
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Many enterprise-sized businesses use legacy systems, such as Microsoft Excel, to collect, cleanse, store, and analyze data from separate sources, such as their CRM, Google Analytics, and call centers. Maintaining the legacy processes by which they collect data from these siloed sources takes up time ...
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Here we go, this is the last question! Thank you for following, sending DMs, and all the great conversations over coffee :). I learned a great deal myself and hope that whoever reads these posts finds value in what I have shared. I also have to send my gratitude and appreciation to the great folks ...
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Question number 5 is sort of boring ('nice job Zara discouraging me to read on' you may say! the answer to this question is where the rubber meets the road- who knows maybe I don't wan too much competition in the game?:)) Question 5: Can you find meaningful representations of the data? The fuel ...
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The Austin, Texas DAA Chapter is active and growing with an enthusiastic leadership team. The 2016 Symposium was well attended by members and non-members alike. The Chapter will continue to host its popular focused training sessions in 2017.  Recently, the Chapter's "Let's Talk Data" event brought ...
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[Previously published on  E-Nor blog ] It’s a well-known fact in business that retaining your existing clients is easier and less expensive than acquiring new ones. Nevertheless, marketers put a lot of focus on acquiring new clients. In the Google Analytics web interface, there ...
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It's been a pause since the last post so I am just going to jump in and introduce you to the fourth question:   Does your problem have a pattern? Why this even matters you may ask. The machine learns from regularities, therefore rare or irregular patterns decrease the chances of a machine learning ...
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DAA gets asked often for recommendations of speakers – not only for DAA chapter events, but for outside events as well.   A special feature on the DAA website is the DAA speakers bureau .  We have a wealth of knowledgeable analytics professionals in our 4,000+ member community!   Anyone ...
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