We generate data everywhere, every
day, in many different forms; from our phones, to our payment cards, to our smart
televisions, and computing devices. Even the infrastructure of where we live creates
data – the traffic signals, speed cameras, billboards, buses; anything that
contains a micro-processor or sensor-equipped, provides data about us.
With an estimated “ 2.5 quintillion bytes of
data” produced every day, it’s vital to be looking at how you can utilise the
data available to help grow your business.
In this post,
we’ll be exploring the possibilities of harnessing Big Data to benefit the